UX Design Services
turn confused users INTO Loyal customers
Your product is speaking business. Your customers speak human.
UX design is the translator.
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WHY IS UX A MUST TO A SUCCESSFUL SOFTWARE PROJECT?
Taking aUSER-CENTERED APPROACH
Prioritizing user needs and actively incorporating their feedback in our solution demonstrates a true commitment to customer satisfaction. Carefully crafted user experiences show that the company understands and cares about its customers, building lasting relationships.
BuildingEMOTIONAL CONNECTIONS
Tailoring the user experience to individual preferences and needs makes users feel valued. When users have a seamless and enjoyable interaction with a digital solution, they associate those positive feelings with your brand.
FosteringBRAND LOYALTY
An intuitive user-friendly interface encourages users to return to your digital solution. When customers effortlessly achieve their goals and consistently have positive experiences, they are more likely to choose the same solution for future needs. This builds not just repeat business but long-term loyalty.
ReducingDEVELOPMENT COSTS
Following the advice of UX expert Clare-Marie Karat, for every $1 spent on UX, you save $10 in development costs and $100 in post-release maintenance. By prioritizing user needs in your design work, you reduce the risk of costly rework and ongoing fixes, ensuring ongoing user satisfaction.
OurUX DESIGN SERVICES
User Research
Discover user needs
User research is the process of understanding the needs, behaviors, and preferences of individuals who will use your solution. The better we understand your users, the more the design and functionality will align with their expectations. This, in turn, enhances user satisfaction and the overall effectiveness of your solution.
Prototyping
Putting ideas to the test
Using advanced design tools like Figma, we bring our concepts to life with interactive prototypes. Why? It’s your sneak peek into the future solution. Test, refine, and perfect before development begins, ensuring the end result aligns seamlessly with your vision and delights your users.
Visual Design
Crafting the branding and interfaces
We not only craft engaging app interfaces but also specialize in designing your solution’s branding. From logos and typography to color schemes and imagery, every visual element enhances your solution’s identity, playing a crucial role in elevating its overall quality.
Usability Testing
Ensuring ease of use
We empower users to navigate your solution. By analyzing their interactions and feedback, we refine the design to ensure it’s not only user-friendly but also aligns seamlessly with user expectations. This iterative, user-centered approach allows us to identify and address usability issues early on, preventing rework during development and ensuring top-notch functionality.
Motion Design
Leaving a lasting impression
Adding motion to your design breathes life into it. We craft smooth animations and transitions that guide user interactions, and boost engagement. These dynamic touches catch the eye, and enhance the overall quality of the user interaction.
UX METHODS AND ARTIFACTS
The diagram illustrates key UX methods and artifacts for crafting user-friendly and effective digital products. Identify essential artifacts tailored to each role in the development process.
MEET OUR UX DESIGN TEAM
Our team of 8 UX designers has over 50 years of combined experience and collaborate together to build out your project with skill and efficiency.
Agustin
UI/UX Designer
Hobbyist furniture maker
Alejandro
Interaction & Motion Designer
Streamer & Instagram model
Federico
Web UI Developer, IxD
Professional Hopscotch player
Juan Diego
UI/UX Designer
Master bread cutter
Lenira
UI/UX Designer
Bookworm with an endless to-read list
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Mariana
UI/UX Designer
Hangover-resistant super ability
Nicolas
UI/UX and Visual Designer
Beautifier
Pablo
UX Lead & Product Designer
Professional non-conformist
Explore ourUX DESIGN WORK
Accelerated Document Processing by 40%
Modernization of a custom web app specifically designed to simplify vehicle exports from the U.S. to Canada.
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What ourPARTNERS SAY
Tommy Christensen
Chief Operating Officer at iTagTip
“Working with Kaizen is a pleasure and their high level of quality and open communication save us a lot of both time and dollars, delivering our website within our budget and time constraints.”
Soren Hjort
Director at CuroGens
“They’re not just coders that we give tasks to. They come back and give suggestions that make our product better. It’s very rare that I come across people who are this self-conscious about quality and what they need to deliver.”
Marcos Elugardo
VP of Engineering at Blueport
“They were a key part of all our development. Their team contributes a lot to our goals, and they have strategic, problem-solving ideas.”
Charles Weldon
Product Owner at SmartSense
“Their level of talent and engagement with the product are outstanding. They put a lot of effort into understanding how everything works.”
Esteban Garcia
CTO at Nebbia Technology
“Kaizen delivered value right away and they were able to quickly become part of our team. They helped us to deliver quality software, and were always willing to go the extra mile to make sure our deadlines were met. The open communication was very valuable.”
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Ron Barone
Director of Technology at SmartBorder
“Their nimble team demonstrated tenacious enthusiasm to find solutions for every problem.”
Tommy Christensen
Chief Operating Officer at iTagTip
“Working with Kaizen is a pleasure and their high level of quality and communication save us a lot of both time and dollars, delivering our website within our budget and time constraints.”
Brandon Davids
Software Development Manager at Livingston
“I don’t have to waste time micromanaging, and that’s because they’re asking the right questions. We are at a stage now where the quality far exceeds anything that I’ve ever done.”
RJ Condon
Creative Director at CompTrain
“After launching the redesigned app we saw a reduction in churn of 30% along with a substantial increase in new users. They know when to push back and when to listen.”
Customer loyalty isn't bought. It's designed.
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