Simplifying Vehicle Exports Through App Modernization

Client: SmartBorder Logistics Logo

ABOUT OUR PARTNER

SmartBorder specializes in offering software solutions for the logistics industry. They help brokers, carriers, and importers of all sizes manage their U.S. entry processes efficiently and cost-effectively 

AutoExports is one of the solutions SmartBorder offers, fully integrated with their core platform for seamless data management.

Headquarters

Cheektowaga, New York

Company Size

50-100 employees

Partnership

Ongoing since 2016

CHALLENGE

Increasing Churn Caused by an Outdated User Experience

AutoExports was losing customers because their vehicle exports web application had an old look & feel, and lacked automation features like document uploading and export process real-time tracking. Their goal was to simplify and automate the process of exporting vehicles from the U.S. to Canada, while modernizing the user interface.

They needed to enhance the quality of the application while ensuring a timely delivery for their customers, but they had limited resources and an already busy software engineering team.

Desktop screen preview of the previous design for an Autoexports platform, showcasing features related to automotive exports and trade.
Web application before modernization

SOLUTION

Modernization of the Web Application 

Our solution focused on modernizing the web application, not only in terms of its visual identity but also by enhancing its functionalityThis modernization process began with a rebranding effort, giving the application a fresh and contemporary visual identity.

To streamline and simplify the export process, we introduced enhanced communication tools. These tools include a live chat feature for real-time assistance, automated email and SMS alerts to keep users informed throughout the export process, and automated PDF generation to simplify paperwork. Additionally, users can now easily attach necessary documents, making the process more efficient.

Homescreen snapshot of the Autoexports platform, providing a glimpse of the user interface and features related to automotive exports and trade

Efficient payment processing is crucial for a seamless user experience. To achieve this, we integrated Stripe, a well-known, secure payment processing platform. This integration not only ensures secure transactions but also provides users with an improved payment interface for added convenience.

Three mobile screens of the vehicle exports web app, from prototype to MVP
From prototype to Minimum Viable Product (MVP)

Our team identified a significant opportunity for improvement in the overall process, and delivered a customer web portal designed for real-time tracking and management of export operations. This portal empowers users by offering transparency and control over the export process. It serves as a top-tier support tool, providing users with the information they need when they need it.

Currently, our dedicated team continues to prioritize ongoing support, implementing improvements, and promptly resolving any potential issues. This dedication guarantees the consistent delivery of top-notch performance for AutoExports’ valued customers.

TECHNOLOGY STACK USED IN THIS PROJECT

WORDS FROM OUR PARTNERS

The design team was fantastic to work with; they collaborated with me closely to bring my vision to life and offered innovative ideas that I had not considered before. Their web design and branding work exceeded my expectations

The development team was equally impressive. They were highly efficient in solving any issues that arose during the project and delivered all major milestone targets on time. Despite working remotely, they were always responsive and addressed all my questions, comments, and concerns in a timely manner. In the end, the site’s deployment was a resounding success. The finished product was everything I asked for and more. Overall, I highly recommend this development company for their exceptional work and exceptional service

David D’Costa, Business System Analyst at SmartBorder

The design team was fantastic to work with; they collaborated with me closely to bring my vision to life and offered innovative ideas that I had not considered before. Their web design and branding work exceeded my expectations

The development team was equally impressive. They were highly efficient in solving any issues that arose during the project and delivered all major milestone targets on time. Despite working remotely, they were always responsive and addressed all my questions, comments, and concerns in a timely manner. In the end, the site’s deployment was a resounding success. The finished product was everything I asked for and more. Overall, I highly recommend this development company for their exceptional work and exceptional service”. 

David D’Costa, analista de sistemas empresariales de SmartBorder

DISCOVER MORE ABOUT OUR PARTNERSHIP WITH SMARTBORDER

Logistics & Supply Chain

Learn how we partnered with SmartBorder to build a custom logistics management software that optimizes trade operations and guarantees compliance with U.S. customs regulations.

Logistics & Supply Chain
Compliance
Custom Web App
UI/UX Design
.NET
Partners Since 2016

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